Pooja Sareen, Student, Apeejay Institute of Mass Communication

Nothing is impossible for Rajnikant who is said to be the reel-life avatar of Indian cinema. Thousands of jokes revolve all around internet and phones about the powers and works of Rajnikant. Either it be cooking on volcano, or living on moon. But the most real life activity that has stuck everyone is the website dedicated to Rajnikant which works without internet connection.

A complete dedication to Rajnikant’s personality this website www.allaboutrajni.com has been created by Webchutney‘s creative director Gurbaksh Singh. This website is sole website so far which works only in absence of internet connection and if try to enter the website with internet connection you won’t be able to.

When you log in the website it says, “He is no ordinary man, this is no ordinary website. It runs on Rajini Power.” When the internet connection is turned off the website takes visitors to another screen that greets with a local Chennai-Tamil slang, which is an informal term to address a buddy: ‘Aye Macha’. And if the internet is reconnected a message appears which reads, “Aiyyo! That was unexpected. To keep browsing, switch off your Internet.”

The website carries the all information related to him. It has included, Rajini’s life story, inside scoops and best Rajini jokes on Internet. The colour and music combination makes visitors to stay on site for a longer duration; it also includes funny quotes and illustrations.